WHO WE ARE
Since launching in 2013, Wow Media has been at the forefront of developing some of the most high profile and iconic out-of-home (OOH) landmarks and digital network across key market centres in Malaysia.
We focus on developing the very best sites in the best landmark locations, concentrating on areas of media scarcity, which in turn deliver an upmarket audience.
WHAT WE DO
Wallscape advertising opportunities turn massive building exterior into one giant wall graphic, dominating the urban landscape in the city. Its sheer size helps to position the brands as bold and innovative, a stand-out in the market.
Also known as Spectacular Billboards, these formats are located along main arterial routes leading into the city, providing an avenue for brands to make powerful brand statement. It complements all other media by increasing the contact points with consumers and engages them on different levels.
Overhead Panels provide unavoidable presence fronting main busy roads providing high impact and awareness for brands. It is visually eye-catching and stands out amongst the clutter on the streets.
Billboards are widely located in high traffic and densely populated areas. It is widely used to build reach within a market cost effectively. Brands can either target wide geographical coverage or localized demographic audiences near to point of purchases.
The Wow Media portfolio of digital screens provide brands with unrivalled premiere locations and access to Klang Valley’s most desirable districts, unlocking enviable coverage and reach of over 4.5 million vehicles in one single network. The Digital Network provide creative flexibility and immediacy posting, delivering big brand ideas to connect and stay relevant to consumers. With coverage in the central business districts (CBD) and densely populated affluent suburbs (GKV), brands can pick from our different packages or choose a tailored solution that fits your specific needs.
Ambient media is about placement of advertising in non-traditional out-of-home platform. An exciting alternative to the traditional outdoor campaign, maximise cut-through and market interruption to engage audiences in an array of different environments. It encompasses a wide area of media opportunities, ranging from babies room to gym changing room, golf clubs and the green areas, bus shelters, street teams to engage with consumers, add-on special effects such as LED lights and protrusions to create illusion of depth, 3D-view and motions. The opportunities and creative executions available are endless.